Sunday, 25 March 2007

Ayala group to go after bigger share of growing OFW business

By Doris Dumlao
Inquirer
Last updated 11:26pm (Mla time) 03/25/2007

MANILA, Philippines -- AYALA CORP. seeks to capture more business from the country's growing pool of overseas Filipino workers by linking its flagship businesses in banking, property and telecommunications.

Ayala Corp. vice chair Fernando Zobel de Ayala, at the launching of a new privilege membership card for Filipinos overseas, said the conglomerate would like to do much more for the OFW community, which in 2006 sent about $2.8 billion in remittances through banking unit Bank of the Philippine Islands.

The group has now harnessed its three profitable core businesses--Ayala Land Inc., BPI and Globe Telecoms--to come up with "One Ayala," a pioneering membership perks platform for OFWs. [Read more]

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